Inspiring Packaging Design

In this days of mass production I often feel overwhelmed by the number of products and designs. But unfortunately when you inspect closer some design, most of them often lacks character and as a result we have thousands of designs looking so similar that they simply blend in the store shelves. When i came across the work of ”Stranger & Stranger” a packaging design and branding company specialising in alcoholic drinks, i was amazed. The attention to detail, the craftsmanship, illustration…its obvious that the amount of effort and time involved in every single project is enormous. Of course a testimonial to the quality and success are numerous prestigious prizes they collected over the years. I listed a small part of their work below, for you to enjoy.

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Granny’s Secret

Amazing yet quite simple design for the natural and organic food line products, shaped and designed by PeterGregsonStudio.

GRANNY’S SECRET is the best line of natural home style food products on Serbian market and PeterGregsonStudio task was to create a completely new glass packaging and labels for their products. Since all of our art directors had beautiful warm memories of their grandmas, it didn’t take long to incorporate them into the design. The label reminds of the old-fashioned lace work communicating the tradition and luxury simultaneously and emphasizing that consumers will get a premium product. Furthermore, gentle shapes of the glass packaging were chosen to remind the consumers of the warmth and the taste of grandma’s kitchen.

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The Cornershop by Lucy Sparrow

Can you imagine walking into a store where every single product on the shelve is handmade?

his was quite usual a few hundred years ago, but now in the age of mass production, where everything is created in thousands or even millions of copies it is hard even to imagine such a store.

British artist Lucy Sparrow made that possible for a short period of time.

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